Series VI. Home Box Office Records, 1972-1987, inclusive
Extent
Scope and Contents
The Home Box Office Records cover the period of 1972 to 1987 and focus on the launch of Home Box Office (HBO) and early efforts to promote the new cable television channel.
Arrangement
The Home Box Office Records series contains three subseries:
Subseries VI.A. Chairman Gerald Levin Files
Subseries VI.B. Senior Vice President and Chief Financial Officer Glenn Britt Files
Subseries VI.C. Advertising and Sales Training Materials
Subseries VI.A. Chairman Gerald Levin Files, 1972-1981, inclusive
Extent
Scope and Contents
The Chairman Gerald Levin Files cover the period of 1972 to 1981. The materials in this subseries focus Home Box Office's (HBO) finances as well as early promotional efforts for the new cable television channel. While the majority of materials come from the period that Levin was chairman of HBO's board, there are a few items from the time that Levin was vice president of the Video group. Since the majority of materials are related to his time as HBO chair, the materials have been included in the HBO series. Included in this subseries are cassette tapes, Home Box Office (HBO) channel guides and newsletters, production rate cards, ad drafts, press releases, satellite network maps, clippings, issues of American Way magazine, press kits, preliminary budgets, notes, agreements, staff lists, project proposals, meeting agendas, cable television industry convention guides and pamphlets, Sterling Manhattan television maps, Sterling Communications annual and shareholders reports, employee manuals, re-estimates, two-year and five-year plans, executive meeting summaries, sales volume budgets, cable television booklets, NCTA (National Cable and Telecommunications Association) convention daily magazine and newsletter, VUE magazines, CATV directories, reports, and correspondence. The reports included discuss the status of projects, subscription sales, task force meetings, budgets, the impact of new rules and regulations, new business acquisitions, Video Group planning conferences, and consumer cable choices. The correspondence discusses budget plans, travel plans, video group performance, via cable work, 5-year plans, Home Box Office (HBO) status updates, lunch meeting agenda, news channel concepts, and HBO News. HBO News was a proposed project that would either be a new cable channel or news show that would broadcast news to HBO subscribers.
Arrangement
Arranged alphabetically.
Biographical Note
Gerald Levin began working at Time Inc. in 1972 when he was hired as vice president of programing at Home Box Office (HBO). In 1974, he was promoted to chairman of HBO and remained in this position until 1980 when he left HBO to work as vice president of Time Inc.'s Video Group. Levin returned to HBO as chairman in 1982. While resuming his previous position at HBO, he did not leave the Video Group and remained the group vice president. Between 1982 and 1983, Levin continued to serve as HBO chairman and Video Group vice president but left both of these positions in 1984 when he joined Time Inc.'s board of directors and became vice president of strategic planning at the corporate level.
Citations:
Lewis, Mark. "Levin's Legacy At AOL Time Warner." Forbes. Forbes Magazine, June 6, 2013. https://www.forbes.com/2002/05/17/0517levin.html#6f13ad7d43bb.
Personnel and Organization: Department Head Lists. Time Inc. Reference Files (MS 3009-RG 3), New-York Historical Society.
Ad Drafts Sheets, 1976, inclusive
Advance Program Schedules, undated, inclusive
Board Presentation Research, 1976, inclusive
Budget, 1976, inclusive
Budget Presentation, 1974-1975, inclusive
Cable Television Information Sources and Fact Sheet, 1972, inclusive
Cable Television Magazines and Digests, 1972-1974, inclusive
CATV Magazine and Directory, 1972, 1977, inclusive
Cool in August with HBO Marketing Tri-fold Stand, undated, inclusive
Financial Analysis, 1974-1975, inclusive
George Foster Peabody Broadcasting Award: Presented to HBO and Ms. Magazine, 1981, inclusive
Five Year Plans, 1976-1978, inclusive
From HBO Pamphlets, 1979, inclusive
HBO (Home Box Office), undated, inclusive
Scope and Contents
Includes audiovisual material:
1 audiotape reel : analog, 7 1/2 ips; 8 1/2 in., 1/4 in. tape. Written on box: "W.O. 5476 7 1/2 ips Home Box Office Produced by: Cox and Pare".
HBO II, 1978-1979, inclusive
HBO II [RESTRICTED], 1979, inclusive
HBO Binders, undated, inclusive
HBO Cassettes, undated, inclusive
Scope and Contents
Includes audiovisual material:
2 audiocassettes: analog; 2 7/8 x 2 1/8 in. On label: "Home Box Office"
HBO Channel Guide, 1979-1980, inclusive
HBO Entertainment Guide, 1975, inclusive
HBO Historical File, 1975-1981, inclusive
HBO Historical File [RESTRICTED], 1975, inclusive
HBO Historical Materials, 1972-1973, inclusive
HBO On Air Guide, 1975-1976, inclusive
HBO Pay TV Projections through 1990, 1979, inclusive
HBO Program Guides, 1972-1976, inclusive
HBO Studio Production Rate Card Pamphlets, 1974-1976, inclusive
HBO/Cinemax Guide, 1980, inclusive
Magazine and Newspaper Issues, 1975-1976, inclusive
NCTA Conference Booklets, 1972-1979, inclusive
NCTA Conference Magazines and Pamphlets, 1972-1977, inclusive
New Acquisitions, 1972-1978, inclusive
News Plus: News Service, 1978-1980, inclusive
News Plus: News Service [RESTRICTED], 1978, inclusive
News Plus II, 1978-1979, inclusive
Pay Cable Information Kit, 1974, inclusive
Pay Cable Pamphlets, undated, inclusive
Planning and Policy Committee, 1974, inclusive
Play the "Movie Memory Game" with HBO This Summer: Tri-Fold Marketing Stand, 1975, inclusive
Preliminary Budget, 1974, inclusive
Press Kit, 1976, inclusive
Press Releases and Newsletters, 1976, inclusive
Satellite Network Map, undated, inclusive
Satellite Programming and Network (SPAN) Executive Summary, 1973, inclusive
Status Reports and Financial Projections, 1974, inclusive
Sterling Communications: Cable Television and the Impact of Regulations Report, 1971, inclusive
Sterling Communications Pamphlets and Booklets, 1971-1977, inclusive
Television and Films Group: Strategic Direction Conference, 1976-1977, inclusive
Three-Year Plan, 1973, inclusive
Video Group Planning Conference, 1978, inclusive
Visions Leather Bi-Fold, undated, inclusive
Your Partner in Pay TV Broadcasting Marketing Kit, undated, inclusive
Subseries VI.B. Senior Vice President and Chief Financial Officer Glenn Britt Files, 1984-1987, inclusive
Extent
Scope and Contents
The Senior Vice President and Chief Financial Officer Glenn Britt Files cover the period of 1984 to 1987 and contains mainly correspondence. While the majority of materials are from the period where Britt served as vice president at Home Box Office (HBO), there are also materials from when he served as Time Inc. treasurer. In addition to correspondence sent to Britt, there is also correspondence sent to Charlene Bitzas, Britt's assistant. The correspondence included in this subseries discuss guarantees, background research, lunches, reports, meetings, project updates, meeting notes, invoices, schedule, account signatories, budget allotments, reimbursements, operating review, and technology and equipment. In addition to correspondence, there is a small amount of financial ledgers, invoices, document retention lists, call books, press releases, employee goals, and department goals.
Arrangement
Arranged alphabetically.
Biographical / Historical
In 1984, Britt was senior vice president of finance for the Video Group. In 1985, he served in the Video Group as senior vice president of finance and senior vice president of finance and planning as well as chief financial officer for Home Box Office (HBO). In 1987, Britt left the Video Group and became corporate treasurer under Time Inc. chief financial officer Thayer Biglow. Charlene Bitzas was administrative assistant to Britt from 1984 to 1987.
Citation:
Personnel and Organization: Department Head Lists. Time Inc. Reference Files (MS 3009-RG 3), New-York Historical Society.
Bitzas, Charlene: Chronological Correspondence Files, 1984-1987, inclusive
Bitzas, Charlene: Chronological Correspondence Files [RESTRICTED], 1985-1986, inclusive
Britt, Glenn: Chronological Correspondence Files, 1984-1987, inclusive
Britt, Glenn: Chronological Correspondence Files [RESTRICTED], 1984-1987, inclusive
Hill, Janine, 1983-1984, inclusive
Hill, Janine [RESTRICTED], 1983, inclusive
Incoming/Outgoing Call Registers, 1985-1986, inclusive
Uebelhoer, Urban (Pete): Goals and Comps, 1984-1985, inclusive
Uebelhoer, Urban (Pete): Goals and Comps [RESTRICTED], 1985-1986, inclusive
Subseries VI.C. Advertising and Sales Training Materials, 1972-1984, inclusive
Extent
Scope and Contents
The Advertising and Sales Training Materials cover the period of 1972 to 1984 and mainly contains materials from the launch Home Box Office (HBO) that were used to train new sales staff as well as materials related to early ad campaigns. Additionally, there a group of materials that were sent to the archive in 1984 that contain copies of ads from 1972 when HBO was launched. Included in this subseries are phone books of HBO staff, HBO ad pamphlets, HBO how to sell guide, HBO sales representative Q and A workbooks, notes, sales and financial analysis reports, HBO media handbooks, HBO binder with press kit, packaged HBO sales training cassettes, and sales training manuals. There is also a limited amount of correspondence which discuss pay cable network proposals.
Arrangement
Arranged alphabetically.
First Ad Campaign Materials, 1984, inclusive
Scope and Contents
The First Ad Campaign Materials consist of scrapbook pages. These materials were assembled and sent to the archives in 1984 as per the note included with the materials. While the materials were assembled in 1984, the materials on each page were created when HBO was launched in 1972.
Financial Projections and Analysis, 1972, inclusive
HBO Binder, undated, inclusive
Pamphlets, undated, inclusive
Phonebook of Contacts: Eastern United States: A-L, 1977, inclusive
Phonebook of Contacts: Eastern United States: M-Z, 1977, inclusive
Press/Media Handbook, undated, inclusive
Sales Manager Training Guide, 1978, inclusive
Sales Presentation and Press Kit, undated, inclusive
Sales Representative's Question and Answer Workbook, 1978, inclusive
Sales Representative Training Manual, 1978, inclusive
Sales Training Cassettes, undated, inclusive
Scope and Contents
Includes audiovisual material:
6 audiocassette : analog; 2 7/8 x 2 1/8 in. On label: "HBO Sell-A-Customer Field Sales Training Program".