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Series I. General Files, 1940-1987, inclusive

Extent

19 Linear feet in 19 record cartons

Scope and Contents

1956 and Before consists of information on subscriptions such as new sales, renewals, and cancellations, monthly budget statements, and analysis of advertising efforts.

1970 and Later contains samples of direct mail marketing tests done for Time Inc. magazines, studies and statistics on existing and potential subscribers to Time Inc. magazines regarding demographics and other information, information on outside advertising agencies employed by Time Inc., budgets, Audit Bureau of Circulation reports, correspondence and planning on marketing strategies and efforts, and material relating to substituting subscriptions of Life magazine for other magazines when the weekly edition of the former ceased publication in 1972.

Arrangement

Files are organized into two series reflecting the two distinct periods of this department: Subseries I.A. 1956 and Before; and Subseries I.B. 1970 and Later.

Subseries I.A. 1956 and Before, 1940-1956, inclusive

Extent

2 Linear feet in 2 record cartons

Arrangement

Organized alphabetically.

Agent's Cage Renewals 1950-1951-1952 Study, 1950-1952, inclusive

Offsite-Box: 4060, Folder: 1 (Material Type: Mixed Materials)

Agent's Cage Renewals 1953-1954 Study, by Types, 1953-1954, inclusive

Offsite-Box: 4060, Folder: 2 (Material Type: Mixed Materials)

Analysis of Circular and Magazine Advertising Efforts and Tests, 1940-1948, inclusive

Offsite-Box: 4060, Folder: 3 (Material Type: Mixed Materials)

Analysis of Circular and Magazine Advertising Efforts and Tests: Life: Christmas 1941-1947, 1941-1947, inclusive

Offsite-Box: 4060, Folder: 4 (Material Type: Mixed Materials)

Circulation: Life: 1949: Renewal Reports: Kill Class, 1949, inclusive

Offsite-Box: 4060, Folder: 5 (Material Type: Mixed Materials)

Circulation: Life: 1949: Renewal Reports: Kill Types, 1949, inclusive

Offsite-Box: 4060, Folder: 6 (Material Type: Mixed Materials)

Circulation: Life: 1949: Renewal Reports: Percentage, 1949, inclusive

Offsite-Box: 4060, Folder: 7 (Material Type: Mixed Materials)

Deferred Income: 1955, 1955-1956, inclusive

Offsite-Box: 4060, Folder: 8 (Material Type: Mixed Materials)

Life: Cage Renewals, 1950-1956, inclusive

Offsite-Box: 4060, Folder: 9 (Material Type: Mixed Materials)

Life: Deferred Commission, 1955, inclusive

Offsite-Box: 4060, Folder: 10 (Material Type: Mixed Materials)

Life: Installment Sales Cancellations Percentage 1954-1955, 1954-1955, inclusive

Offsite-Box: 4060, Folder: 11 (Material Type: Mixed Materials)

Life Monthly Operating Statements: 1955, 1955, inclusive

Offsite-Box: 4061, Folder: 1 (Material Type: Mixed Materials)

Life Monthly Operating Statements: 1956, 1956, inclusive

Offsite-Box: 4061, Folder: 2 (Material Type: Mixed Materials)

Life Renewals 1942-47, 1956, inclusive

Offsite-Box: 4061, Folder: 3 (Material Type: Mixed Materials)

Life- Time - Fortune Monthly Cage Receipts, 1951, inclusive

Offsite-Box: 4061, Folder: 4-5 (Material Type: Mixed Materials)

Life- Time - Fortune Monthly Cage Receipts, 1953, inclusive

Offsite-Box: 4061, Folder: 6-7 (Material Type: Mixed Materials)

O.T.C. & Coupon Receipts 1954, 1954, inclusive

Offsite-Box: 4061, Folder: 8 (Material Type: Mixed Materials)

Publisher's Distribution Service (PDS), 1956, inclusive

Offsite-Box: 4061, Folder: 9 (Material Type: Mixed Materials)

Renewal Meeting, 1956-1957, inclusive

Offsite-Box: 4061, Folder: 10 (Material Type: Mixed Materials)

Renewal Reports - Add Percentage, 1949, inclusive

Offsite-Box: 4061, Folder: 11 (Material Type: Mixed Materials)

Renewals - Life - Miscellaneous, 1953, inclusive

Offsite-Box: 4061, Folder: 12 (Material Type: Mixed Materials)

Special Coupon Receipts 1952, 1952, inclusive

Offsite-Box: 4061, Folder: 13 (Material Type: Mixed Materials)

Studies, 1950-1952, inclusive

Offsite-Box: 4061, Folder: 14 (Material Type: Mixed Materials)

Studies, 1951-1952, inclusive

Offsite-Box: 4061, Folder: 15 (Material Type: Mixed Materials)

Subseries I.B. 1970 and Later, 1970-1987, inclusive

Extent

17 Linear feet in 17 record cartons

Arrangement

Organized alphabetically.

541 Fulfillment, 1986-1987, inclusive

Offsite-Box: 4062, Folder: 1-2 (Material Type: Mixed Materials)

AFP 1984, 1984, inclusive

Offsite-Box: 4062, Folder: 3 (Material Type: Mixed Materials)

Ad Sales Postal Carrier Test 1984, 1984, inclusive

Offsite-Box: 4062, Folder: 4 (Material Type: Mixed Materials)

Advo 1984, 1984, inclusive

Offsite-Box: 4062, Folder: 5 (Material Type: Mixed Materials)

Agency, 1983-1986, inclusive

Offsite-Box: 4062, Folder: 6 (Material Type: Mixed Materials)

Airlines, 1986, inclusive

Offsite-Box: 4062, Folder: 7 (Material Type: Mixed Materials)

American Market Association (AMA) 1984-1985, 1984-1985, inclusive

Offsite-Box: 4062, Folder: 8 (Material Type: Mixed Materials)

Area of Dominant Influence (ADI) Reports 1983-1984, 1983-1984, inclusive

Offsite-Box: 4062, Folder: 9 (Material Type: Mixed Materials)

Attached Mail Test, 1985-1986, inclusive

Offsite-Box: 4062, Folder: 10 (Material Type: Mixed Materials)

Bad Pay Screening 1983-1984, 1983-1984, inclusive

Offsite-Box: 4062, Folder: 11 (Material Type: Mixed Materials)

Billing 1985, 1985, inclusive

Offsite-Box: 4062, Folder: 12 (Material Type: Mixed Materials)

Bloom, Silvia 1975-1976, 1980-1983, 1975-1976, 1980-1983, inclusive

Offsite-Box: 4062, Folder: 13 (Material Type: Mixed Materials)

Broadcast, 1985-1986, inclusive

Offsite-Box: 4062, Folder: 14 (Material Type: Mixed Materials)

Bruce A. Barnet (BAB) Personal, 1972-1974, inclusive

Offsite-Box: 4062, Folder: 15 (Material Type: Mixed Materials)

Budget – 1987, September Estimate - 1986, 1986, inclusive

Offsite-Box: 4062, Folder: 16-20 (Material Type: Mixed Materials)

Cable Contracts 1985, 1985, inclusive

Offsite-Box: 4062, Folder: 17 (Material Type: Mixed Materials)

Cable Television Study 1984, 1984, inclusive

Offsite-Box: 4062, Folder: 18 (Material Type: Mixed Materials)

Camera Month 1972, 1972, inclusive

Offsite-Box: 4062, Folder: 19 (Material Type: Mixed Materials)

Camera Month Plans, 1972-1973, inclusive

Offsite-Box: 4062, Folder: 20 (Material Type: Mixed Materials)

Camera Month: Direct Mail Lists, undated, inclusive

Offsite-Box: 4063, Folder: 1-2 (Material Type: Mixed Materials)

Camera Month: Returns: February 1972, 1972, inclusive

Offsite-Box: 4063, Folder: 3 (Material Type: Mixed Materials)

Camera Monthly, 1972-1972, inclusive

Offsite-Box: 4063, Folder: 4 (Material Type: Mixed Materials)

Campaign Summaries and Downloading, 1983, inclusive

Offsite-Box: 4063, Folder: 5 (Material Type: Mixed Materials)

Carrier Route Data, 1983, inclusive

Offsite-Box: 4063, Folder: 6 (Material Type: Mixed Materials)

Change of Address (COA), 1984, inclusive

Offsite-Box: 4063, Folder: 7 (Material Type: Mixed Materials)

Change of Address (COA) Chicago Files, 1983-1984, inclusive

Offsite-Box: 4063, Folder: 8 (Material Type: Mixed Materials)

Change of Address (COA): Christmas, 1983, inclusive

Offsite-Box: 4063, Folder: 9 (Material Type: Mixed Materials)

Change of Address (COA) Student Mailings, 1984, inclusive

Offsite-Box: 4063, Folder: 10 (Material Type: Mixed Materials)

Chicago Demographic Data, undated, inclusive

Offsite-Box: 4063, Folder: 11 (Material Type: Mixed Materials)

Chicago Monthly Status Reports, 1984, inclusive

Offsite-Box: 4063, Folder: 12 (Material Type: Mixed Materials)

Chicago Planning, 1984, inclusive

Offsite-Box: 4063, Folder: 13 (Material Type: Mixed Materials)

Chip Memos, 1984, inclusive

Offsite-Box: 4063, Folder: 14 (Material Type: Mixed Materials)

Chip to Pat Memo Re: Meeting at Neodata [empty], undated, inclusive

Offsite-Box: 4063, Folder: 15 (Material Type: Mixed Materials)

Christmas 1984, 1984, inclusive

Offsite-Box: 4063, Folder: 16 (Material Type: Mixed Materials)

Christmas Administration Follow-up 1985, 1985, inclusive

Offsite-Box: 4063, Folder: 17 (Material Type: Mixed Materials)

Christmas Campaign: New Business, 1985, inclusive

Offsite-Box: 4063, Folder: 18 (Material Type: Mixed Materials)

Christmas Promotion 1984, 1984, inclusive

Offsite-Box: 4063, Folder: 19 (Material Type: Mixed Materials)

Circulation Director (CD) Objectives, 1984-1986, inclusive

Offsite-Box: 4063, Folder: 20 (Material Type: Mixed Materials)

Circulation Division Strategic Plan 1983, 1983, inclusive

Offsite-Box: 4063, Folder: 21 (Material Type: Mixed Materials)

Circulation Information Retrieval System (CIRS), 1983, inclusive

Offsite-Box: 4063, Folder: 22 (Material Type: Mixed Materials)

Circulation Seminar, 1983, inclusive

Offsite-Box: 4063, Folder: 23 (Material Type: Mixed Materials)

Class and Type Charts, 1982-1983, inclusive

Offsite-Box: 4063, Folder: 24 (Material Type: Mixed Materials)

College Changes of Address (COAs), 1984, inclusive

Offsite-Box: 4063, Folder: 25 (Material Type: Mixed Materials)

College Market, 1983-1984, inclusive

Offsite-Box: 4063, Folder: 26 (Material Type: Mixed Materials)

College Market: General Research, 1984, inclusive

Offsite-Box: 4063, Folder: 27 (Material Type: Mixed Materials)

Competitive Information, 1983, inclusive

Offsite-Box: 4063, Folder: 28 (Material Type: Mixed Materials)

Compusearch Studies, undated, inclusive

Offsite-Box: 4064, Folder: 1 (Material Type: Mixed Materials)

Computer, 1983, inclusive

Offsite-Box: 4064, Folder: 2 (Material Type: Mixed Materials)

Computer Mapping, undated, inclusive

Offsite-Box: 4064, Folder: 3 (Material Type: Mixed Materials)

Computer Usage, 1984, inclusive

Offsite-Box: 4064, Folder: 4 (Material Type: Mixed Materials)

Comselect, 1983, inclusive

Offsite-Box: 4064, Folder: 5 (Material Type: Mixed Materials)

Consumer Direct Inc., 1983, inclusive

Offsite-Box: 4064, Folder: 6 (Material Type: Mixed Materials)

Control Data Bases, 1982, inclusive

Offsite-Box: 4064, Folder: 7 (Material Type: Mixed Materials)

Corrections – Questions, 1983, inclusive

Offsite-Box: 4064, Folder: 8 (Material Type: Mixed Materials)

Cover Test, 1984, inclusive

Offsite-Box: 4064, Folder: 9 (Material Type: Mixed Materials)

Creative Automation, undated, inclusive

Offsite-Box: 4064, Folder: 10 (Material Type: Mixed Materials)

Current Magazine Development, 1985, inclusive

Offsite-Box: 4064, Folder: 11-12 (Material Type: Mixed Materials)

Database Testing, 1984, inclusive

Offsite-Box: 4064, Folder: 13 (Material Type: Mixed Materials)

Decoy/Salting Project, undated, inclusive

Offsite-Box: 4064, Folder: 14 (Material Type: Mixed Materials)

Delegates, 1984, inclusive

Offsite-Box: 4064, Folder: 15 (Material Type: Mixed Materials)

Demographic Analysis, 1983, inclusive

Offsite-Box: 4064, Folder: 16 (Material Type: Mixed Materials)

Demographic Data Census, 1981-1983, inclusive

Offsite-Box: 4064, Folder: 17 (Material Type: Mixed Materials)

Demographic Facts- General, 1983, inclusive

Offsite-Box: 4064, Folder: 18 (Material Type: Mixed Materials)

Demographic Institute 1983, 1983, inclusive

Offsite-Box: 4064, Folder: 19 (Material Type: Mixed Materials)

Demographic Summary, 1983, inclusive

Offsite-Box: 4064, Folder: 20 (Material Type: Mixed Materials)

Demographic Trends, 1983, inclusive

Offsite-Box: 4064, Folder: 21 (Material Type: Mixed Materials)

Direct Mail Data Base, undated, inclusive

Offsite-Box: 4064, Folder: 22 (Material Type: Mixed Materials)

Direct Mail Promotion, 1983, inclusive

Offsite-Box: 4064, Folder: 23 (Material Type: Mixed Materials)

Direct Mail Results, 1983, inclusive

Offsite-Box: 4064, Folder: 24 (Material Type: Mixed Materials)

Direct Mail Schedules, 1984, inclusive

Offsite-Box: 4064, Folder: 25 (Material Type: Mixed Materials)

Direct Mail Volumes: 1984, 1984, inclusive

Offsite-Box: 4064, Folder: 26 (Material Type: Mixed Materials)

Direct Mail: Miscellaneous, 1983, inclusive

Offsite-Box: 4064, Folder: 27 (Material Type: Mixed Materials)

Direct Mail Monthly Notes, 1983, inclusive

Offsite-Box: 4064, Folder: 28 (Material Type: Mixed Materials)

Direct Mail/Bad Pay Screening, 1983, inclusive

Offsite-Box: 4064, Folder: 29 (Material Type: Mixed Materials)

Direct Marketing Association (DMA) Conferences, 1983-1984, inclusive

Offsite-Box: 4064, Folder: 30 (Material Type: Mixed Materials)

Direct Marketing Association (DMA) – Chicago – October 14-17, 1984, 1984, inclusive

Offsite-Box: 4064, Folder: 31 (Material Type: Mixed Materials)

Direct Marketing Computer Association (DMCA), 1984, inclusive

Offsite-Box: 4064, Folder: 32 (Material Type: Mixed Materials)

Direct Marketing Technology, 1984, inclusive

Offsite-Box: 4064, Folder: 33 (Material Type: Mixed Materials)

Discover, 1985-1986, inclusive

Offsite-Box: 4064, Folder: 34-35 (Material Type: Mixed Materials)

Discover, 1986, inclusive

Offsite-Box: 4065, Folder: 1 (Material Type: Mixed Materials)

Discover, 1986, inclusive

Offsite-Box: 4065, Folder: 2 (Material Type: Mixed Materials)

Discover: Budget 1987: Re-estimates: Operations Review 8/6/86, 1986, inclusive

Offsite-Box: 4065, Folder: 3 (Material Type: Mixed Materials)

Discover/Science '86, 1986, inclusive

Offsite-Box: 4065, Folder: 4 (Material Type: Mixed Materials)

DISSOS, 1984, inclusive

Offsite-Box: 4065, Folder: 5 (Material Type: Mixed Materials)

Duplicate Elimination (Dupe-Elim) Test, 1983, inclusive

Offsite-Box: 4065, Folder: 6 (Material Type: Mixed Materials)

Ecological Study, 1984, inclusive

Offsite-Box: 4065, Folder: 7 (Material Type: Mixed Materials)

EDP Lists 1979/80 – Past, 1980, inclusive

Offsite-Box: 4065, Folder: 8 (Material Type: Mixed Materials)

EDP Requests, 1983, inclusive

Offsite-Box: 4065, Folder: 9 (Material Type: Mixed Materials)

Education Market, 1984, inclusive

Offsite-Box: 4065, Folder: 10 (Material Type: Mixed Materials)

Employee Compensation, 1985, inclusive

Offsite-Box: 4065, Folder: 11 (Material Type: Mixed Materials)

Expenses, 1969-1972, inclusive

Offsite-Box: 4065, Folder: 12 (Material Type: Mixed Materials)

Fortune, 1985-1986, inclusive

Offsite-Box: 4065, Folder: 13 (Material Type: Mixed Materials)

Fulfillment Reorganization, 1986, inclusive

Offsite-Box: 4065, Folder: 14-15 (Material Type: Mixed Materials)

Jeremy Koch- Fortune, Home/Office Project, 1986, inclusive

Offsite-Box: 4065, Folder: 16 (Material Type: Mixed Materials)

Legal, 1985-1986, inclusive

Offsite-Box: 4065, Folder: 17 (Material Type: Mixed Materials)

Legal Guidelines, 1986-1987, inclusive

Offsite-Box: 4065, Folder: 18 (Material Type: Mixed Materials)

Leisure, 1985-1986, inclusive

Offsite-Box: 4065, Folder: 19-20 (Material Type: Mixed Materials)

Letters Department (LD): Complaints January-June 1973, 1973, inclusive

Offsite-Box: 4066, Folder: 1 (Material Type: Mixed Materials)

Letters Department (LD): Complaints July to August 1973, 1973, inclusive

Offsite-Box: 4066, Folder: 2 (Material Type: Mixed Materials)

Letters Department (LD): Complaints, 1973, inclusive

Offsite-Box: 4066, Folder: 3 (Material Type: Mixed Materials)

Letters Department (LD): Complaints - 1974, 1974, inclusive

Offsite-Box: 4066, Folder: 4 (Material Type: Mixed Materials)

Letters Department (LD): Special Complaints - 1974, 1974, inclusive

Offsite-Box: 4066, Folder: 5 (Material Type: Mixed Materials)

Letters Department (LD): Special Complaint Report, [1974], inclusive

Offsite-Box: 4066, Folder: 6 (Material Type: Mixed Materials)

Life: 1970 Original Budget, 1970, inclusive

Offsite-Box: 4066, Folder: 7 (Material Type: Mixed Materials)

Life: 1972 Original Budget, 1972, inclusive

Offsite-Box: 4066, Folder: 8 (Material Type: Mixed Materials)

Life: 1973 Original Budget Expenses, 1972, inclusive

Offsite-Box: 4066, Folder: 9 (Material Type: Mixed Materials)

Life: 1973 Original Budget Newsstand, 1972, inclusive

Offsite-Box: 4066, Folder: 10 (Material Type: Mixed Materials)

Life: 1973 Original Budget, 1972, inclusive

Offsite-Box: 4066, Folder: 11 (Material Type: Mixed Materials)

Life: 1973 Original Budget, 1973, inclusive

Offsite-Box: 4066, Folder: 12 (Material Type: Mixed Materials)

Life: 1973 Print Order, 1973, inclusive

Offsite-Box: 4067, Folder: 1 (Material Type: Mixed Materials)

Life: 1973 Promotion Budget, 1973, inclusive

Offsite-Box: 4067, Folder: 2 (Material Type: Mixed Materials)

Life, 1985-1987, inclusive

Offsite-Box: 4067, Folder: 3 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) 12/70, 1971, inclusive

Offsite-Box: 4067, Folder: 4 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) 6/71, 1971, inclusive

Offsite-Box: 4067, Folder: 5 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) Rules, 1972, inclusive

Offsite-Box: 4067, Folder: 6 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) Statements 6/30/70, 1970, inclusive

Offsite-Box: 4067, Folder: 7 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) Statement 12/31/69, 1969, inclusive

Offsite-Box: 4067, Folder: 8 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) Statement 12/31/71, 1971, inclusive

Offsite-Box: 4067, Folder: 9 (Material Type: Mixed Materials)

Life: Audit Bureau of Circulation (ABC) Statements, 1961-1972, inclusive

Offsite-Box: 4067, Folder: 10 (Material Type: Mixed Materials)

Life: Dissolution - Refunds and Invoices, 1973, inclusive

Offsite-Box: 4067, Folder: 11-12 (Material Type: Mixed Materials)

Life: Dissolution – Substitution Information, 1972, inclusive

Offsite-Box: 4067, Folder: 13 (Material Type: Mixed Materials)

Life: Futures, 1986, inclusive

Offsite-Box: 4067, Folder: 14 (Material Type: Mixed Materials)

Life: Inventory, undated, inclusive

Offsite-Box: 4067, Folder: 15 (Material Type: Mixed Materials)

Life: Metro Mail, 1972, 1974, inclusive

Offsite-Box: 4067, Folder: 16 (Material Type: Mixed Materials)

Life: November Re-estimate - 1986, 1986, inclusive

Offsite-Box: 4067, Folder: 17 (Material Type: Mixed Materials)

Life: Publisher's Distribution Service (PDS) - Complaints, 1972-1973, inclusive

Offsite-Box: 4067, Folder: 18 (Material Type: Mixed Materials)

Life: Print Order Model, 1972, inclusive

Offsite-Box: 4067, Folder: 19 (Material Type: Mixed Materials)

Life: Print Order Summary, 1972, inclusive

Offsite-Box: 4067, Folder: 20 (Material Type: Mixed Materials)

Life: Print Orders, 1972, inclusive

Offsite-Box: 4067, Folder: 21 (Material Type: Mixed Materials)

Life: Print Orders, 1972, inclusive

Offsite-Box: 4067, Folder: 22 (Material Type: Mixed Materials)

Life: Promotion, 1972, inclusive

Offsite-Box: 4067, Folder: 23 (Material Type: Mixed Materials)

Life: Radio Promotion, 1972, inclusive

Offsite-Box: 4067, Folder: 24 (Material Type: Mixed Materials)

Life: Rates, 1972, inclusive

Offsite-Box: 4067, Folder: 25 (Material Type: Mixed Materials)

Life: Rate, 1972-1973, inclusive

Offsite-Box: 4067, Folder: 26 (Material Type: Mixed Materials)

Life: Reference Material: New York Times 10-K Report, 1973, inclusive

Offsite-Box: 4067, Folder: 27 (Material Type: Mixed Materials)

Life: Subscription Substitution Cards, undated, inclusive

Offsite-Box: 4067, Folder: 28 (Material Type: Mixed Materials)

Life: Weekly Estimate, 1972, inclusive

Offsite-Box: 4067, Folder: 29 (Material Type: Mixed Materials)

Look Non-Respondents – Transferred to Life, 1972, inclusive

Offsite-Box: 4067, Folder: 30 (Material Type: Mixed Materials)

Look Non-Respondents – Transferred to Time, 1972, inclusive

Offsite-Box: 4067, Folder: 31 (Material Type: Mixed Materials)

Look Renewals, 1972, inclusive

Offsite-Box: 4067, Folder: 32 (Material Type: Mixed Materials)

Magazine Demographics Research, 1985, inclusive

Offsite-Box: 4067, Folder: 33 (Material Type: Mixed Materials)

Magazine Development, 1984-1986, inclusive

Offsite-Box: 4067, Folder: 34 (Material Type: Mixed Materials)

Magazine Development, 1985, inclusive

Offsite-Box: 4068, Folder: 1 (Material Type: Mixed Materials)

McKinsey Project, 1985, inclusive

Offsite-Box: 4068, Folder: 2-3 (Material Type: Mixed Materials)

Monthly Receipts, 1986, inclusive

Offsite-Box: 4068, Folder: 4 (Material Type: Mixed Materials)

National Demographics and Lifestyles (NDL), 1986, inclusive

Offsite-Box: 4068, Folder: 5 (Material Type: Mixed Materials)

P&L Effect of Basic Rate Increases, 1974, inclusive

Offsite-Box: 4068, Folder: 6 (Material Type: Mixed Materials)

Payment, 1971-1972, inclusive

Offsite-Box: 4068, Folder: 7 (Material Type: Mixed Materials)

Picture Week, 1985-1986, inclusive

Offsite-Box: 4068, Folder: 8-9 (Material Type: Mixed Materials)

Picture Week, 1985, inclusive

Offsite-Box: 4068, Folder: 10-11 (Material Type: Mixed Materials)

Postal Rates, 1972, inclusive

Offsite-Box: 4068, Folder: 12 (Material Type: Mixed Materials)

President's Luncheon Bi-Weekly Circulation Report, 1972, inclusive

Offsite-Box: 4068, Folder: 13 (Material Type: Mixed Materials)

Promotion, 1986, inclusive

Offsite-Box: 4068, Folder: 14 (Material Type: Mixed Materials)

Proposals and Strategic Plans, 1986, inclusive

Offsite-Box: 4068, Folder: 15 (Material Type: Mixed Materials)

Publisher's Clearing House, 1972, inclusive

Offsite-Box: 4068, Folder: 16 (Material Type: Mixed Materials)

Purchasing, 1986, inclusive

Offsite-Box: 4068, Folder: 17 (Material Type: Mixed Materials)

Quality Direct Mail Costs and Results, 1985, inclusive

Offsite-Box: 4068, Folder: 18-19 (Material Type: Mixed Materials)

Re-estimate June 1986, 1986, inclusive

Offsite-Box: 4068, Folder: 20 (Material Type: Mixed Materials)

Re-estimate March 1986, 1986, inclusive

Offsite-Box: 4068, Folder: 21 (Material Type: Mixed Materials)

Re-estimate, 1984-1985, inclusive

Offsite-Box: 4068, Folder: 22 (Material Type: Mixed Materials)

Real Estate / Home Office, 1984-1986, inclusive

Offsite-Box: 4069, Folder: 1 (Material Type: Mixed Materials)

Renewals, 1986, inclusive

Offsite-Box: 4069, Folder: 2 (Material Type: Mixed Materials)

Renewals: 541 Memos: Miscellaneous Mail: Billing, 1986-1987, inclusive

Offsite-Box: 4069, Folder: 3 (Material Type: Mixed Materials)

Research, 1985, inclusive

Offsite-Box: 4069, Folder: 4 (Material Type: Mixed Materials)

Research (continued) (1), 1985-1986, inclusive

Offsite-Box: 4069, Folder: 5-6 (Material Type: Mixed Materials)

Research (continued) (2), 1986, inclusive

Offsite-Box: 4069, Folder: 7-8 (Material Type: Mixed Materials)

Research Results, 1986, inclusive

Offsite-Box: 4069, Folder: 9-10 (Material Type: Mixed Materials)

Science '86 Conversion, 1986-1987, inclusive

Offsite-Box: 4069, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated, 1986, inclusive

Offsite-Box: 4069, Folder: 12-13 (Material Type: Mixed Materials)

Sports Illustrated: 1986 Christmas Campaign: Renewals, 1985-1987, inclusive

Offsite-Box: 4069, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: 1986 Christmas Television Campaign, 1986, inclusive

Offsite-Box: 4069, Folder: 15-17 (Material Type: Mixed Materials)

Sports Illustrated: 1986 Estimate Notebook: Year-End-Close June-November, 1986, inclusive

Offsite-Box: 4070, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Christmas 1986 Renewals, 1986, inclusive

Offsite-Box: 4070, Folder: 2-4 (Material Type: Mixed Materials)

Sports Illustrated: Christmas, 1985, inclusive

Offsite-Box: 4070, Folder: 5-6 (Material Type: Mixed Materials)

Sports Illustrated: Christmas, 1985, inclusive

Offsite-Box: 4070, Folder: 7-8 (Material Type: Mixed Materials)

Sports Illustrated: Circulation Campaigns, 1986-1987, inclusive

Offsite-Box: 4070, Folder: 9-10 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 1: Control National, 1986, inclusive

Offsite-Box: 4070, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 2: Price: .99 vs. $2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 12 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 3: 1.11 vs. $2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 13 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 4: 1.13 vs. $2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 5: 1.15 vs. 2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 15 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 6: 1.17 vs. $2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 16 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 7: 1.19 vs. $2.25, 1986, inclusive

Offsite-Box: 4070, Folder: 17 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 8: Offer: Risk Free (Control), 1986, inclusive

Offsite-Box: 4070, Folder: 18 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 9: Offer: Risk Free, 1986, inclusive

Offsite-Box: 4070, Folder: 19 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 10: Offer: "Like Getting Issues Free", 1986, inclusive

Offsite-Box: 4070, Folder: 20 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 11: Early Reply-By Date, 1986, inclusive

Offsite-Box: 4070, Folder: 21 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 12: Offer: "Give a Free Sub", 1986, inclusive

Offsite-Box: 4070, Folder: 22 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 13: Offer: Regionalized Edit, 1986, inclusive

Offsite-Box: 4070, Folder: 23 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 14: Offer: Descending Term Option, 1986, inclusive

Offsite-Box: 4070, Folder: 24 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 15: Offer: Credit Card, 1986, inclusive

Offsite-Box: 4070, Folder: 25 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 16: Control (Premiums), 1986, inclusive

Offsite-Box: 4070, Folder: 26 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 17: Premium: Videocassette, 1986, inclusive

Offsite-Box: 4070, Folder: 27 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 18: Premium: Video to Video Households [empty], 1986, inclusive

Offsite-Box: 4071, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 29: Package Test: Instant Winner, 1986, inclusive

Offsite-Box: 4071, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 30: Package Test: 5 Free Gifts, 1986, inclusive

Offsite-Box: 4071, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 32: Package Test: Get the Feeling - Premium, 1986, inclusive

Offsite-Box: 4071, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 33: Package Test: Get the Feeing - No Premium, 1986, inclusive

Offsite-Box: 4071, Folder: 5 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 34: Package Test: Madden, 1986, inclusive

Offsite-Box: 4071, Folder: 6 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 35 [empty], 1986, inclusive

Offsite-Box: 4071, Folder: 7 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 36, 1986, inclusive

Offsite-Box: 4071, Folder: 8 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 36: Timing Test: July 18, 1986, inclusive

Offsite-Box: 4071, Folder: 9 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 37: Sweepstakes; Control Madden, 1986, inclusive

Offsite-Box: 4071, Folder: 10 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 38 [empty], 1986, inclusive

Offsite-Box: 4071, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 39: Sweepstakes: No Chit, 1986, inclusive

Offsite-Box: 4071, Folder: 12 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 40: Sweepstakes: To Agent Sold Hold Lists, 1986, inclusive

Offsite-Box: 4071, Folder: 13 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 41 [empty], 1986, inclusive

Offsite-Box: 4071, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 42: Control: Regional Vid 2, 1986, inclusive

Offsite-Box: 4071, Folder: 15 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 43: Control, 1986, inclusive

Offsite-Box: 4071, Folder: 16 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 44: Control [empty], 1986, inclusive

Offsite-Box: 4071, Folder: 17 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Fall 1986 Panel 45: Control, 1986, inclusive

Offsite-Box: 4071, Folder: 18 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 1, 1986, inclusive

Offsite-Box: 4071, Folder: 19 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 2, 1986, inclusive

Offsite-Box: 4071, Folder: 20 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 3, 1986, inclusive

Offsite-Box: 4071, Folder: 21 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 4, 1986, inclusive

Offsite-Box: 4071, Folder: 22 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 5, 1986, inclusive

Offsite-Box: 4071, Folder: 23 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 6, 1986, inclusive

Offsite-Box: 4071, Folder: 24 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 7, 1986, inclusive

Offsite-Box: 4071, Folder: 25 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 8, 1986, inclusive

Offsite-Box: 4071, Folder: 26 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 9, 1986, inclusive

Offsite-Box: 4071, Folder: 27 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 10, 1986, inclusive

Offsite-Box: 4072, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 12, 1986, inclusive

Offsite-Box: 4072, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 13, 1986, inclusive

Offsite-Box: 4072, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 14, 1986, inclusive

Offsite-Box: 4072, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 15, 1986, inclusive

Offsite-Box: 4072, Folder: 5 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 16, 1986, inclusive

Offsite-Box: 4072, Folder: 6 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 19, 1986, inclusive

Offsite-Box: 4072, Folder: 7 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 20, 1986, inclusive

Offsite-Box: 4072, Folder: 8 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Panel 42, 1986, inclusive

Offsite-Box: 4072, Folder: 9 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Unidentified Panel, 1986, inclusive

Offsite-Box: 4072, Folder: 10 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Unidentified Panel, 1986, inclusive

Offsite-Box: 4072, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Direct Mail Unidentified Panel, 1986, inclusive

Offsite-Box: 4072, Folder: 1-13 (Material Type: Mixed Materials)

Sports Illustrated: Mailing Efforts, 1986-1987, inclusive

Offsite-Box: 4072, Folder: 14-15 (Material Type: Mixed Materials)

Sports Illustrated: Mailing Efforts, 1986-1987, inclusive

Offsite-Box: 4073, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Operating Review: 1986, 1986, inclusive

Offsite-Box: 4073, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1984: Panel 34: Sweeps Format: Response Graphics, 1984, inclusive

Offsite-Box: 4073, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Control [empty], 198, inclusive

Offsite-Box: 4073, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 1 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 5 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 2 [empty[, 1985, inclusive

Offsite-Box: 4073, Folder: 6 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 3 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 7 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 4 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 8 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 5, 1985, inclusive

Offsite-Box: 4073, Folder: 9 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 6, 1985, inclusive

Offsite-Box: 4073, Folder: 10 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 7, 1985, inclusive

Offsite-Box: 4073, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 8, 1985, inclusive

Offsite-Box: 4073, Folder: 12 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 9, 1198586, inclusive

Offsite-Box: 4073, Folder: 13 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 10, 1985, inclusive

Offsite-Box: 4073, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 11, 1985, inclusive

Offsite-Box: 4073, Folder: 15 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 12, 1985, inclusive

Offsite-Box: 4073, Folder: 16 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 13, 1985, inclusive

Offsite-Box: 4073, Folder: 17 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 14 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 18 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 15, 1985, inclusive

Offsite-Box: 4073, Folder: 19 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 18 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 20 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 19 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 21 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 20 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 22 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 21, 1985, inclusive

Offsite-Box: 4073, Folder: 23 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 22, 1985, inclusive

Offsite-Box: 4073, Folder: 24 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 23, 1985, inclusive

Offsite-Box: 4073, Folder: 25 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 24, 1985, inclusive

Offsite-Box: 4073, Folder: 26 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 25, 1985, inclusive

Offsite-Box: 4073, Folder: 27 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 26, 1985, inclusive

Offsite-Box: 4073, Folder: 28 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 27, 1985, inclusive

Offsite-Box: 4073, Folder: 29 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 28, 1985, inclusive

Offsite-Box: 4073, Folder: 30 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 29, 1985, inclusive

Offsite-Box: 4073, Folder: 31 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 30, 1985, inclusive

Offsite-Box: 4073, Folder: 32 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 32, 1985, inclusive

Offsite-Box: 4073, Folder: 33 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 33, 1985, inclusive

Offsite-Box: 4073, Folder: 34 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 34 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 35 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 35, 1985, inclusive

Offsite-Box: 4073, Folder: 36 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 36 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 37 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 37, 1985, inclusive

Offsite-Box: 4073, Folder: 38 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 38 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 39 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Fall 1985 Panel 39 [empty], 1985, inclusive

Offsite-Box: 4073, Folder: 40 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 1: Control, 1985, inclusive

Offsite-Box: 4073, Folder: 41 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 2: Offer: 2-part I.B., 1985, inclusive

Offsite-Box: 4073, Folder: 42 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 3: Term: 1 Year/6-9-24 Months, 1985, inclusive

Offsite-Box: 4073, Folder: 43 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 4: Term: 7-12-24 Months, 1985, inclusive

Offsite-Box: 4073, Folder: 44 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 5: Offer: 89¢/2 Years, 99¢/6-9-12 Months, 1985, inclusive

Offsite-Box: 4073, Folder: 45 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 6: Price: $1.09 vs. $1.95, 1985, inclusive

Offsite-Box: 4073, Folder: 46 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 7: Price: $1.15 vs. $2.25, 1985, inclusive

Offsite-Box: 4073, Folder: 47 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 8: Package: MVP (Jack Maley/Deanna Lorenz), 1985, inclusive

Offsite-Box: 4073, Folder: 48 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 9: Premium: Walkie-Talkie, 1985, inclusive

Offsite-Box: 4073, Folder: 49 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 10: Premium: AM/FM Radio, 1985, inclusive

Offsite-Box: 4073, Folder: 50 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 11: Premium: Solar Calculator, 1985, inclusive

Offsite-Box: 4073, Folder: 51 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 12: Premium: 35mm Camera, 1985, inclusive

Offsite-Box: 4073, Folder: 52 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 13: Premium: Travel Alarm, 1985, inclusive

Offsite-Box: 4074, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 14: Premium: Water Watch, 1985, inclusive

Offsite-Box: 4074, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 15: Premium: Soundset, Member Pin, 1985, inclusive

Offsite-Box: 4074, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 16: Premium: Watch + Compass, 1985, inclusive

Offsite-Box: 4074, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 17: Multiple Chits (Nick Samstag/Mo Strom), 1985, inclusive

Offsite-Box: 4074, Folder: 5 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 18: Package: Phone Bill (Nick Samstag/Stas' Mirek), 1985, inclusive

Offsite-Box: 4074, Folder: 6 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 19: Package: Sports Adventure (Al Madden/Tom Nahigian), 1985, inclusive

Offsite-Box: 4074, Folder: 7 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 20: Sweepstakes Control, 1985, inclusive

Offsite-Box: 4074, Folder: 8 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 21: Sweepstakes: 2C Outer on Control, 1985, inclusive

Offsite-Box: 4074, Folder: 9 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 22: Sweepstakes Term: 1 Year Only, 1985, inclusive

Offsite-Box: 4074, Folder: 10 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 23: Sweepstakes Package: Promotion (Ellen Meehling/Bob Winters), 1985, inclusive

Offsite-Box: 4074, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 25: Hold List 1 Year, 1985, inclusive

Offsite-Box: 4074, Folder: 12 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 26: Hold List Remail Voucher, 1985, inclusive

Offsite-Box: 4074, Folder: 13 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 27: Outside List Control, 1985, inclusive

Offsite-Box: 4074, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 28: O/L 1 Year Term, 1985, inclusive

Offsite-Box: 4074, Folder: 15 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 29: O/L Remail Voucher, 1985, inclusive

Offsite-Box: 4074, Folder: 16 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 30: House List Continued, 1985, inclusive

Offsite-Box: 4074, Folder: 17 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 31: House: 6 Months, 1985, inclusive

Offsite-Box: 4074, Folder: 18 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Panel 32: House: 1 Year, 1985, inclusive

Offsite-Box: 4074, Folder: 19 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 33: O/L Control, 1985, inclusive

Offsite-Box: 4074, Folder: 20 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 34: O/L 6 Months, 1985, inclusive

Offsite-Box: 4074, Folder: 21 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 35: O/L 1 Year, 1985, inclusive

Offsite-Box: 4074, Folder: 22 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 36: Premium: Binoculars, 1985, inclusive

Offsite-Box: 4074, Folder: 23 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Panel 37: Multiple Premium: Thermotag, 1985, inclusive

Offsite-Box: 4074, Folder: 24 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Control: House, Outside, Canada, 1985, inclusive

Offsite-Box: 4074, Folder: 25 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1985 Regular Control: Hold List, Time, 1985, inclusive

Offsite-Box: 4074, Folder: 26 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail July Monthly 1985, 1985, inclusive

Offsite-Box: 4074, Folder: 27 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 1: Control/Premium Tests, 1986, inclusive

Offsite-Box: 4074, Folder: 28 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 2: 35mm Camera [empty], 1986, inclusive

Offsite-Box: 4074, Folder: 29 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 3: Videocassette [empty], 1986, inclusive

Offsite-Box: 4074, Folder: 30 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 4: Chronograph, 1986, inclusive

Offsite-Box: 4074, Folder: 31 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 5: Football Phone, 1986, inclusive

Offsite-Box: 4074, Folder: 32 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 6: Revised Time Machine, 1986, inclusive

Offsite-Box: 4074, Folder: 33 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 7: Sports Watch, 1986, inclusive

Offsite-Box: 4074, Folder: 34 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 8: Medallions, 1986, inclusive

Offsite-Box: 4074, Folder: 35 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 9: Control National, 1986, inclusive

Offsite-Box: 4074, Folder: 36 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 10: Price: 1.15/2.25, 1986, inclusive

Offsite-Box: 4074, Folder: 37 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 11: Offer: 2x I.B., 1986, inclusive

Offsite-Box: 4074, Folder: 38 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 12: Term Discount: 7 months /1.09, 12/24 months/.99, 1986, inclusive

Offsite-Box: 4074, Folder: 39 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 13: Term: 6/12/24 [empty], 1986, inclusive

Offsite-Box: 4074, Folder: 40 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 14: Term: 8/12/24, 1986, inclusive

Offsite-Box: 4074, Folder: 41 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 15: Exprn: 7 months/1 year/2 year, 1986, inclusive

Offsite-Box: 4074, Folder: 42 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 16: Control: Multibuyers, 1986, inclusive

Offsite-Box: 4074, Folder: 43 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 17: Multibuyer: 9/12/24, 1986, inclusive

Offsite-Box: 4074, Folder: 44 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 20: Term: 9/12/24, 1986, inclusive

Offsite-Box: 4075, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 21: Term: 7/12/18/24, 1986, inclusive

Offsite-Box: 4075, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 22: Issues Included vs. Free, 1986, inclusive

Offsite-Box: 4075, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 23: Exprn: "Like Getting Issues Free", 1986, inclusive

Offsite-Box: 4075, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 24: Package: "Get the Feeling" Maley/Strom, 1986, inclusive

Offsite-Box: 4075, Folder: 5 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 25: Package: "Personalized Chits" Maley/Strom, 1986, inclusive

Offsite-Box: 4075, Folder: 6 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 26: Package: "Season Tickets" Singh/Flaum, 1986, inclusive

Offsite-Box: 4075, Folder: 7 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 27: Package: "All-Star" Maley/Strom, 1986, inclusive

Offsite-Box: 4075, Folder: 8 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 28: Premium: Swimsuit Portfolio [empty], 1986, inclusive

Offsite-Box: 4075, Folder: 9 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 29: Term: 24/12/7, 1986, inclusive

Offsite-Box: 4075, Folder: 10 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 30: Sweepstakes: "Million Dollar" Madden/Nahigian – Poly [empty], 1986, inclusive

Offsite-Box: 4075, Folder: 11 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 31: Sweepstakes: "Million Dollar" Madden/Nahigian - Kraft [empty], 1986, inclusive

Offsite-Box: 4075, Folder: 12 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 32: Offer: Cash Only for Minimum Term, 1986, inclusive

Offsite-Box: 4075, Folder: 13 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Panel 32: Frequency Test, 1986, inclusive

Offsite-Box: 4075, Folder: 14 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 12, 1986, inclusive

Offsite-Box: 4075, Folder: 15 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 13, 1986, inclusive

Offsite-Box: 4075, Folder: 16 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 16, 1986, inclusive

Offsite-Box: 4075, Folder: 17 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 17, 1986, inclusive

Offsite-Box: 4075, Folder: 18 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 18, 1986, inclusive

Offsite-Box: 4075, Folder: 19 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 19, 1986, inclusive

Offsite-Box: 4075, Folder: 20 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 21, 1986, inclusive

Offsite-Box: 4075, Folder: 21 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Panel 29, 1986, inclusive

Offsite-Box: 4075, Folder: 22 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Unidentified Panel: February 28th Reply Date, 1986, inclusive

Offsite-Box: 4075, Folder: 23 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Unidentified Panel: October 1st Reply Date, 1986, inclusive

Offsite-Box: 4076, Folder: 1 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Unidentified Panel: Blue Envelope, 1985, inclusive

Offsite-Box: 4076, Folder: 2 (Material Type: Mixed Materials)

Sports Illustrated: Regular Direct Mail Spring 1986 Test: Unidentified Panel: Yellow Envelope, 1985, inclusive

Offsite-Box: 4076, Folder: 3 (Material Type: Mixed Materials)

Sports Illustrated: Statistical History, 1954-1983, inclusive

Offsite-Box: 4076, Folder: 4 (Material Type: Mixed Materials)

Sports Illustrated: Strategic Plan, 1985, inclusive

Offsite-Box: 4076, Folder: 5 (Material Type: Mixed Materials)

Strategic Plan, 1983-1985, inclusive

Offsite-Box: 4076, Folder: 6 (Material Type: Mixed Materials)

Strategic Plan Review 10/84, 1984, inclusive

Offsite-Box: 4076, Folder: 7 (Material Type: Mixed Materials)

Strategic Research Plans 1986, 1985-1986, inclusive

Offsite-Box: 4076, Folder: 8 (Material Type: Mixed Materials)

Subscription Data, undated, inclusive

Offsite-Box: 4076, Folder: 9 (Material Type: Mixed Materials)

Subscription Data: Canada, 1972, inclusive

Offsite-Box: 4076, Folder: 10 (Material Type: Mixed Materials)

Subscription Data: Terms and Rates, undated, inclusive

Offsite-Box: 4076, Folder: 11 (Material Type: Mixed Materials)

Time, 1984-1985, inclusive

Offsite-Box: 4076, Folder: 12 (Material Type: Mixed Materials)

Time (Problem), 1985, inclusive

Offsite-Box: 4076, Folder: 13-15 (Material Type: Mixed Materials)

Time (Problem) [Restricted], 1985, inclusive

Offsite-Box: R86 (Material Type: Mixed Materials)

Time Telephone Marketing (TTM) (Continued) [2/2] [1985-1986] Videos, 1986, inclusive

Offsite-Box: 4076, Folder: 16 (Material Type: Mixed Materials)

Time Telephone Marketing (TTM) (Continued] [Restricted], 1985, inclusive

Offsite-Box: R86 (Material Type: Mixed Materials)

View, 1973, inclusive

Offsite-Box: 4076, Folder: 17 (Material Type: Mixed Materials)

View 2/15/72 VA Jayme - Johnson - 1 year/$7, 1972, inclusive

Offsite-Box: 4077, Folder: 1 (Material Type: Mixed Materials)

View 2/15/72 VB Jayme - Johnson - 1 year/$9, 1972, inclusive

Offsite-Box: 4077, Folder: 2 (Material Type: Mixed Materials)

View 2/15/72 VE Jayme - Johnson - $15/year, 1972, inclusive

Offsite-Box: 4077, Folder: 3 (Material Type: Mixed Materials)

View 2/15/72 VF Jayme - Johnson Advance Proofs - 1 year/$12, 1972, inclusive

Offsite-Box: 4077, Folder: 4 (Material Type: Mixed Materials)

View 2/15/72 VT Jayme- 1 year/$12, 1972, inclusive

Offsite-Box: 4077, Folder: 5 (Material Type: Mixed Materials)

View Direct Mail Test VT - Jayme Letter (No Brochure) Mail Date: 2/15/72 - $12/year, 1972, inclusive

Offsite-Box: 4077, Folder: 6 (Material Type: Mixed Materials)

View Plans, 1972, inclusive

Offsite-Box: 4077, Folder: 7 (Material Type: Mixed Materials)

View VA – 200 Jayme-Johnson - $17/year 2/15/72, 1972, inclusive

Offsite-Box: 4077, Folder: 8 (Material Type: Mixed Materials)

View VC 202 Jayme-Johnson Brochure - $12/year 2/15/72, 1972, inclusive

Offsite-Box: 4077, Folder: 9 (Material Type: Mixed Materials)

Weekly Magazine Group Reports, 1986, inclusive

Offsite-Box: 4077, Folder: 10-11 (Material Type: Mixed Materials)

Well, 1972-1974, 1972-1974, inclusive

Offsite-Box: 4078, Folder: 1 (Material Type: Mixed Materials)

Well Plans, 1972, inclusive

Offsite-Box: 4078, Folder: 2 (Material Type: Mixed Materials)

Well 2/17/72 - COA - Jayme (No Brochure) - 1 year/$9, 1972, inclusive

Offsite-Box: 4078, Folder: 3 (Material Type: Mixed Materials)

Well 2/17/72 COB Jayme – 1 year/$12, 1972, inclusive

Offsite-Box: 4078, Folder: 4 (Material Type: Mixed Materials)

Well 2/17/72 – COC – Jayme – 1 year/$15, 1972, inclusive

Offsite-Box: 4078, Folder: 6 (Material Type: Mixed Materials)

Well – Direct Mail Retest - Washington (WA) 1 Jayme Letter Only (TI) - Mail Date: 2/17/72 - 1 year/$12, 1972, inclusive

Offsite-Box: 4078, Folder: 7 (Material Type: Mixed Materials)

Well – Fall '71 Direct Mail Test - RAF Rainbow - $1/month quarterly - 9/30/72, 1972, inclusive

Offsite-Box: 4078, Folder: 8 (Material Type: Mixed Materials)

Well – Fall '71 Direct Mail Test – RAF Rainbow - $5/6 months - 9/30/71, 1971, inclusive

Offsite-Box: 4078, Folder: 9 (Material Type: Mixed Materials)

Well: Test Material from Irene Sullivan, 1972, inclusive

Offsite-Box: 4078, Folder: 10 (Material Type: Mixed Materials)

Worldwide Publications (1), 1984-1985, inclusive

Offsite-Box: 4078, Folder: 11 (Material Type: Mixed Materials)

Worldwide Publications (2), 1979-1985, inclusive

Offsite-Box: 4078, Folder: 12-13 (Material Type: Mixed Materials)

You, 1986, inclusive

Offsite-Box: 4078, Folder: 14 (Material Type: Mixed Materials)
New-York Historical Society
170 Central Park West
New York, NY 10024