Series 5: Media and marketing, 1923-2024, inclusive

Scope and Contents

Series 5 contains two NYCT periodic publications, Grants Newsletter (1973-2023) and Professional Notes (1991-2021). Grants Newsletter provides news of NYCT grantmaking activities. Professional Notes provides information for tax and estate planning professionals. Press releases (1923-1960) are found in this series, as are press clippings (1934-2024). Also found in this series are print advertisements (1990-2022), publications reports, and marketing/communications planning.

Arrangement

Materials are arranged chronologically. Series 5 is organized into 5 sub-series as follows:
5.1 Grants Newsletter, 1973-2024
5.2 Professional Notes, 1991-2021
5.3 Press releases, 1923-1960
5.4 Press clippings, 1934-2024
5.5 Advertisements and marketing, 1988-2024

Sub-series 1: Grants Newsletter, 1973-2024, inclusive

Grants Newsletter, 1973-1991, inclusive

Offsite-Box: 5.1.1 (Material Type: Mixed Materials)

Grants Newsletter, 1992-2001, inclusive

Offsite-Box: 5.1.2 (Material Type: Mixed Materials)

Grants Newsletter, 2002-2011, inclusive

Offsite-Box: 5.1.3 (Material Type: Mixed Materials)

Grants Newsletter, 2012-2024, inclusive

Offsite-Box: 5.1.4 (Material Type: Mixed Materials)

Scope and Contents

Includes Impact Report (2020-2023) and Spotlight (2019-2022)

Sub-series 2: Professional Notes, 1991-2021, inclusive

Professional Notes, 1991-2009, inclusive

Offsite-Box: 5.2.1 (Material Type: Mixed Materials)

Professional Notes, 2010-2021, inclusive

Offsite-Box: 5.2.2 (Material Type: Mixed Materials)

Sub-series 3: Press releases, 1923-1960, inclusive

NYCT press releases, 1923-1956, inclusive

Offsite-Box: 5.3.1 (Material Type: Mixed Materials)

NYCT press releases, 1957-1960, inclusive

Offsite-Box: 5.3.2 (Material Type: Mixed Materials)

Sub-series 4: Press clippings, 1934-2024, inclusive

Press clippings, 1934-1967, 1998-1999, inclusive

Offsite-Box: 5.4.1, Folder: 1-5 (Material Type: Mixed Materials)

Scope and Contents

Folder 1: Articles on community trusts, 1934-1999
Folder 2: Articles on community trusts, 1934-1966
Folder 3: Press clippings -- NYCT/CFI; The James Foundation, 1946-1967
Folder 4: Press clippings -- NYCT/CFI, 1998
Folder 5: Press clippings -- NYCT/CFI, 1999

Press clippings -- NYCT/CFI, 2000-2004, inclusive

Offsite-Box: 5.4.2 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, 2005-2008, inclusive

Offsite-Box: 5.4.3 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, 2009-2010, inclusive

Offsite-Box: 5.4.4 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, 2011-2012, inclusive

Offsite-Box: 5.4.5 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, 2013-2017, inclusive

Offsite-Box: 5.4.6 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, 2018-August 2022, inclusive

Offsite-Box: 5.4.7 (Material Type: Mixed Materials)

Press clippings -- NYCT/CFI, September 2022-November 2024, inclusive

Offsite-Box: 5.4.8 (Material Type: Mixed Materials)

Sub-series 5: Advertisements and marketing, 1988-2024, inclusive

Advertisements and marketing, 1988-2016, inclusive

Offsite-Box: 5.5.1, Folder: 1-28 (Material Type: Mixed Materials)

Scope and Contents

Folder 1: Marketing analysis, The New York Community Trust: Analysis of New Business Efforts, Final Report, submitted by Peat Marwick Main & Co., May 1988
Folder 2: 1990 Business Development Program, 1990
Folder 3: NYCT advertisements, 1990
Folder 4: NYCT advertisements; NYCT marketing case study, 1992
Folder 5: NYCT advertisements; NYCT marketing case study, 1993
Folder 6: NYCT advertisements, 1994
Folder 7: NYCT advertisements, 1996
Folder 8: NYCT advertisements, 1997
Folder 9: NYCT publications reports, December 1998-August 2001
Folder 10: NYCT advertisements, ca. 1999
Folder 11: NYCT marketing and new business development, 2000-2021
Folder 12: NYCT advertisements, 2000
Folder 13: Transforming the Chicago Community Trust: Learning from the Field, prepared for participants in the CCT Best Practice's Study, December 18, 2000
Folder 14: NYCT advertisements, 2001
Folder 15: NYCT advertisements, 2002
Folder 16: NYCT advertisements; NYCT Strategic Communications Plan, 2003
Folder 17: NYCT Donor Cultivation Plan, May 17, 2006
Folder 18: NYCT advertisements, ca. 2007
Folder 19: NYCT advertisements, 2008
Folder 20: NYCT advertisements, 2009
Folder 21: NYCT advertisements, 2010
Folder 22: NYCT advertisements, ca. 2011
Folder 23: NYCT video plan, 2011
Folder 24: NYCT advertisements, 2012
Folder 25: NYCT advertisements, 2014
Folder 26: NYCT advertisements, 2015
Folder 27: New York Community Trust: How Can This Equity Funder Rally Donors and Deepen Grassroots Engagement to Further Its Impact? (Philamplify Report by Lisa Ranghelli and Caitlin Duffy), April 2016
Folder 28: NYCT advertisements, 2016

Advertisements and marketing, 2017-2024, inclusive

Offsite-Box: 5.5.2, Folder: 1-10 (Material Type: Mixed Materials)

Scope and Contents

Folder 1: NYCT advertisements, 2017
Folder 2: Communications Strategy for the 100th Anniversary, June 11, 2018
Folder 3: NYCT advertisements, 2019
Folder 4: NYCT advertisements, 2022
Folder 5: NYCT advertisements, 2023
Folder 6: Market Research (Social Strategy Associates), October 2023
Folder 7: Donor Engagement Research: Landscape Analysis (Social Strategy Associates), November 2023
Folder 8: Donor Engagement Research: Key Insights and Recommendations (Social Strategy Associates), December 2023
Folder 9: NYCT advertisements, December 2024
Folder 10: NYCT advertisements, n.d.